✍️ Do content creators are worth the creators' first platform? Startup idea
Ideas worth sharing #Week-5
This week I have prepared a startup idea Shopify for content creators - if you want to get weekly ideas right to your inbox subscribe.
We are living in the age of content.
I started the ChimpIdeas newsletter for several reasons - had too many ideas in my head and wanted to improve my writing skills as English is my second language.
The market of content is a platform first instead of the creator first. I mean that we have big players in the market that are more interested in user engagement and monetization than in content creators or content quality.
Some players in content space:
..and many more
Also, we have lots of new types of content platforms that are more content creators first like Substack, Ghost, Medium…
What problems content creators are facing?
Reusing same content
💡Startup idea - Shopify for content
Can you imagine —> Shopify for content? I mean more from the point as the shop is your blog and you have a marketplace of apps helping to achieve your goals. We have separate tools for almost every function we need, but there is no product that would connect them all.
The main idea is to make the content (text) the center of the platform, all other services are apps in the local apps marketplace.
Let’s dive deeper into what parts should be covered
Convert content —>
Audio/Video to text.
Text to Audio/Video
Extract from content —>
Make a summary from your content
Extract mentions from content to separate text (books, links, brands, people …..)
Extract tags by social networks.
Editorial service —>
Editorial functions (apps and freelancers)
Payment providers (memberships, one time payments)
Content monetization platforms
Publish on your own domain (blog…) / or use subdomain
Publish to other publishing platforms (you select where you want to publish your content and not the other way around when you go to different publishers to submit your content).
Publish to social media with suggestions hashtags based on your content
🤯 Some facts
The content marketing industry is projected to enjoy a growth rate of 16% annually. There are 1700 million people in the world and over 500 million blogs on the internet, i.e one blog for every three people.
🌟 Lean Canvas Model for Idea
Exposure - Grow Your Audience
Monetization - Monetize your content
A tool that helps you deliver your content to your audience hassle-free.
Convert —> (video —> text) (text —> video)
Publish —> (third party providers, own domain, social networks…)
Monetize —> (automatically monetize content)
Extract —> (summary, links, books, mentions, ….)
💡 Unique Value Proposition
Publish and monetize your content hassle-free.
Shopify for content
👥 Customer Segments
Independent content creators
💰 Revenue Streams
Content creators are the kings of content ….
The market will shift back to creators as they generate all the content …