Hi, makers:)
This week I thought that we would dive into the productivity market. Like everybody, I am struggling with time management and meeting deadlines. So before we start I would like to say that the competition in the productivity market is huge and I am not a big fan of this market. So before diving into execution I would strongly recommend real market validation.
If you are in a hurry skip directly to the lean canvas starting from ๐ฉ Problem.
โPerfection is the enemy of good.โ - Voltaire
The chimp in my brain said that we have to deal with procrastination and gave me an idea. I would call - Next Deadline. The historical meaning of deadline โ> a line drawn around a prison beyond which prisoners were liable to be shot.
"Everyone procrastinates, but not everyone is a procrastinator."ย - Joseph Ferrari
So the main point of the idea is to create future action that canโt be canceled. So, for example, I have to write a newsletter weekly and publish it on Mondays. I commit and schedule an action that will publish this particular story next Monday at 12 p.m. The commitment was made and the story will be published no matter what. I can only update the content until the deadline.
Set deadline (future event action) โ> deliver/update (get job done) โ> automatic execution of set events.
The future action could be โ> sending emails, social share/publish, file upload โฆ
Itโs like ifttt.com or buffer.com for future events that you canโt cancel.
I know it sounds a little bit scary, but when you know that thereโs no way back you get in action and forget procrastination.
IDEA-NEXT DEADLINE
๐ฉ Problem
People fail to meet deadlines.
People procrastinate when they don't set deadlines.
Existing Alternatives
https://www.stickk.com/
https://www.beeminder.com/
https://toggl.com/
https://buffer.com/
โ
Solution
Tool for setting deadlines (future action) that can't be canceled & only updated. (Set future action โ> Execute/Update โ> Action execution )
Send Email
Post on social
Publish file
โฆโฆโฆ.
Key Metrics
๐ก Unique Value Proposition
Set deadlines action that canโt be canceled and get into action.
High-Level Concept
Buffer for deadlines
๐ฅ Customer Segments
Students
Tech teams
Early Adopters
Local university students
๐ฒCost Structure
Server Hosting
Product Development
Team Payroll
๐ฐ Revenue Streams
Investments
Premium feature
extend the deadline for 1 day, week โฆ for X $
๐คฏ Some facts
The globalย productivityย management softwareย market sizeย is expected to reach USD 102.98 billion by 2027, according to a new report by Grand View Research, Inc., expanding at a CAGR of 13.4% over the forecast period.
Why Deadlines Are Important for Entrepreneurs
Byย settingย a strictย deadlineย in advance you can cut off this expansion and focus on what is most important.